Iowa Fractional Business Development & Marketing 

Helping Iowa businesses through strategy, sales, & smart marketing decisions

Fractional business development & marketing support — without agency contracts
30+ years of real-world experience guiding smart growth decisions
Hands-on partnership focused on results, not hype

30+

Years of
Experience

Helping Iowa Businesses Grow — the Right Way

ABOUT US

Iowa Fractional Business Development & Marketing LLC provides experienced, flexible support for business owners who want to grow without having to navigate marketing decisions alone or the cost of hiring a full-time team.


Led by Melisha Pals, with over 30 years of marketing, sales, and business development experience. We work as a trusted outside partner — stepping in where you need us and scaling back when you don’t.

  • Business Development

    We help businesses open doors, build relationships, and generate qualified opportunities through strategic outreach and networking. Our hands-on approach focuses on consistency, accountability, and connecting you with the right clients — not just more leads.

  • Marketing Strategies

    We guide smart marketing decisions by eliminating waste, evaluating what’s working and where to focus next. From websites and reviews to digital vendors and messaging, we help create practical strategies that support growth without overcomplicating the process.

What is "Fractional"?

Why Us?

Fractional support means you get experienced guidance without long-term contracts or full-time overhead.


Instead of outsourcing to an agency, you gain sound advice from a seasoned marketing professional who:


  • Understands your business
  • Helps open the right doors
  • Reviews marketing efforts honestly
  • Supports growth decisions with clarity and confidence

How We Help

SERVICES

Our work is relationship-driven, practical, and focused on what actually moves the needle for Iowa businesses:

Business Development & Networking

We help you build the right relationships and open new opportunities through intentional outreach, networking, and follow-up that leads to real conversations.

Marketing Strategies & Consulting

We provide practical guidance to help you focus on what works, avoid wasted spend, and make confident marketing decisions.

Social Media Support & Consistency

We help keep your business visible and credible with consistent, authentic social media that supports trust, referrals, and recruiting

Website & Digital Guidance

We offer straightforward website and digital recommendations to improve clarity, credibility, and performance without unnecessary complexity.

Vendor & Provider Evaluation

We review current vendors and proposals to ensure you’re getting value, accountability, and strategies aligned with your business goals.

Contact Us

Contact us by phone, email, or text — we’d love to learn about your business and how we can support your growth.

Built on Experience & Relationships

This business is built on decades of real-world experience, long-standing relationships, and a deep understanding of Iowa markets.

If you’re looking for an experienced outside perspective — not hype or pressure — we should talk. Call 515-238-7958 or send us a message.